Day 2


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Mapping Stereotypes:

Here are several online resourcs regarding mapping stereotypes. In groups develop a task (pre-task, task, post-task) using these resources.

Reading: Stereotype maps: Is that what they think of us?
Speaking/Discussion: maps on the website
Listening: an interview with the designer



Word Associations:
Go to this site and write down the first 1-5 words that come to mind. If you can do it in English, please do so, if not do it in your native language and we can translate.

Click here.


Your definitions of Culture


  • Is an umbrella term which may include different entities like the way many individuals think in a certain geographical area, their own values, which binds them together. Outsiders might see shared values as something negative whereas memebers of that culture do not. Traditions, dances, practices, religion, etc. are part of a culture.
  • A concept of value, intellectual, social and economic, including tradition and norms. The way people live. A basket of values and all activities through society.

  1. Culture refers to every human activity, traditions, customs. What is not cultural is natural, e.g. landscape. Every man involving activity is culture.  It is easier to say what is NOT culture than to say what IS culture.
  2. A state of values, customs, beliefs, norms, behaviours of society, the way people eat and drink, dress, reflect their happiness and sorrow. Societal behavioural practices within a certain delimited area.     
  3. A reflection or expression of identity of a group of people.

  • Culture is not really a fixed term, it’s more a process of human behavior, it’s the way a certain group of people construct their environment, everything from a pen (small product) to a city, things of human behavior, complex things. Culture has nothing to do with a nation.
  1. Culture is general ways of living of a particular social group, beliefs, values, language, production and consumption, artifacts, etc. 
  2. Culture is everything which is not natural.

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